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DESIGN INTELLIGENCE AWARD

26 May 2021 School news
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Until July 25, 2021, enter the DESIGN INTELLIGENCE AWARD and create impact with your innovative product/design!


What is the DIA?
An international design competition born in 2014 in Hangzhou (home of Alibaba) from the enthusiasm generated by the "Design Design" exhibition carried by the famous China Academy of Art. Since then, each edition gathers participants from 56 countries. The competition is open to the professional world (startups, innovative companies, entrepreneurs) and to students.
> Why BLANK collaborates with the DIA?
Simply because Blank shares the values of the DIA: a human-centered approach to the world, innovation for social impact, and the revelation of young talents with unique visions.
The founders of Blank Shanghai are both French, so it seems obvious to us that we should relay this event to France.
It is a way for us to create a bridge between our French creative compatriots and the Chinese innovation scene, to encourage them to express and share the "French touch innovation" on societal challenges (health, environment, mobility, inclusion ...) beyond their borders.
> What are the benefits for the actors of the professional world?
🎯 The opportunity to access a market of a billion potential customers! DIA is a recognized innovation brand in Asian markets and exposure is increased through a major media and marketing campaign covering China and the rest of Asia.
🎯 This is an opportunity to put the spotlight on your innovative product to international decision makers and investors. To evaluate the relevance of your concept with a group of more than 500 expert judges from 49 countries gathered by DIA (design directors of major groups, CEOs, academics in charge of renowned design institutions).
🎯 A VERY generous prize endowment. It is a total endowment of 5 million yuan (about 640,000 €) including 2 Gold prizes of 1 million yuan each, or 128,000 € each!
A real boost for the continuation of your developments.
> What benefits for students and their school?
🎯 Express your creativity on the issue of social impact, measure the relevance of your achievements with a jury of international experts.
🎯 A connection to the international professional world. The DIA involves more than 500 judges linked to the world of design from 49 countries.
🎯 Media exposure for the institution and its students! DIA is a recognized symbol of innovation in Asian markets.
Share your project with the world today! by registering via: https://bit.ly/3wAs15B and use the code R390-4713832.

Details and references...
> The contest is totally FREE. A very simple form to fill out takes less than an hour.
> Who has competed in the past? A list of past winners is available in the link below "competition introduction".
> By the way, who is Blank? An official DIA partner. Blank is an innovation consulting firm headquartered in Shanghai with an office in Lyon, France. We work on developing connections between China and Europe on the innovation register.
> See our LinkedIn: https://www.linkedin.com/company/blank-group

For more information:
> Official competition introduction: http://project.blank.sh/dia/2021-DIA-INTRO.pdf.
> Any questions? You can also contact us by email at DIA@blank.sh

 




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